Core activities include market analysis, asset and player valuation, and forward-looking impact assessments.
A proprietary set of indicators links sporting performance to economic value and financial risk, enabling structured and transparent evaluation processes. The analytical framework combines economic theory, statistical models, and machine learning techniques applied to wide and integrated datasets.
An advanced digital ecosystem of interactive, web-based dashboards supports scenario analysis and decision-making in uncertain and evolving environments. Current coverage spans 54 leagues, nearly 1,000 clubs, and approximately 30,000 professional players, with ongoing expansion toward global men’s and women’s professional football.
The overall objective is to align sporting ambitions with financial discipline, contributing to transparency, resilience, and sustainable value creation across the football ecosystem.